Coined by IQ Co-Founder Mike Williams, this quote is intended to encapsulate that indescribable feeling you get when you go to the game for the first time… the emotions, anticipation and sheer excitement:
"Going to your first football match is a once-in-a-lifetime experience, but one that stays with you forever; the quote is a play on words in the same vein as meeting your soulmate. ‘Club at first sight’ is, of course, meant to be ‘love at first sight’ and – being honest – the feelings I have for my football team border on the feelings I have for the one I love.”
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